LOCAL · CONTENT
The Local Content Blueprint
A 90-day content engine for Valencia hospitality operators who want to grow without ad spend.
- —Content strategy + monthly calendar
- —12 posts + 4 reels per month
- —Local SEO basics
- —90-day engagement
01 Strategy
Calendar before camera.
Every month starts with a calendar. Themes, dates, formats, and venues are agreed in a single working session. Nothing is improvised on the day of the shoot.
- —Monthly editorial calendar
- —Theme + format matrix
- —Venue + asset checklist
02 Production
12 posts. 4 reels. Monthly.
The studio captures and edits on the ground in Valencia. Image and short-form video are produced together so the brand voice stays consistent across formats.
- —12 static posts per month
- —4 short-form reels per month
- —Local capture in Valencia
03 Distribution
Reach, not vanity.
Posts are scheduled, hashtags calibrated to the local audience, and Google Business Profile kept fresh. The studio reports on reach, saves, and foot-traffic proxies — never on follower vanity.
- —Native scheduling
- —GBP + local SEO basics
- —Monthly reach + saves report
PROCESS
01 Audit
Existing content and accounts audited in week 1.
02 Strategy
90-day editorial calendar delivered end of week 1.
03 Capture
First on-site capture in week 2.
04 Publish
Posts and reels live from week 2.
05 Optimize
Weekly review of reach + saves.
06 Report
Monthly report and next-month calendar delivered.
TIMELINE
Live from week 2. 90-day minimum engagement.
INVESTMENT
Starting from €900 / month.
RECENT WORK
Delivered for Ancestral Spritzeria (Valencia).
FREQUENTLY ASKED
On-site capture is included only in Valencia. Remote capture variants exist for other cities.
The studio audits existing content first. What works is kept and amplified.
No. Paid acquisition is covered separately by The Acquisition Engine.
Spanish by default in Valencia. English or French added on request.
Ready to start?
Book a 15-minute discovery call. No pitch. No deck.